Price Matrix is a useful tool for seeing the state of your market. This article offers information on how to use Price Matrix efficiently.

To begin you will need to define your preferred website + store combination in your personal settings.

After you have defined your website + store name, that information will be presented as the first column in the Price Matrix by default. All statistical indexes are calculated based on this column. The column from which indexes are calculated is displayed in green, so you can keep track of it if you reorder the columns in the matrix.

All three parts of the table can be shown or hidden by using the fast filtering system at the top left of the screen, under the gear icon.

You need to define this setting in your profile settings before anything in the Price Matrix loads. All indices are calculated using this column as a reference.

Each row in the Price Matrix represents a confirmed product group. By default, each row represents a product group with two or more exact matches.

Products can be named differently between different stores. Hover over a cell to find out the exact name of the product in a particular store. If you click the cell a Sniffie product page modal opens up, allowing you to see more info on the product.

Each cell represents a product in a certain vendor (i.e. website / physical store) combination. If a website + physical store combination has multiple products in a certain exact product match group (e.g. different color T-shirts matched together), all analytics are calculated on-demand from the product with the newest updated price. Exact matches are preferred over substitute matches.

By hovering on a cell, you can see an overview of the product including:

All cells that have a green line at the top have a price that is the lowest in the market.

All cells that have a red line have a price that is the highest in the market.

All white cells have a price between the lowest and highest price point. If all products have the same price, they all have the green line.

An upwards arrow means that the price of the product has changed in the last month and that the latest price change has been an increase. A downwards arrow means that the price of the product has changed in the last month and that the latest price change has been a decrease. You can see the percentage change of the two data points next to the arrow.

All cells that have a star icon at the bottom are newly added products.

All cells that have a dollar icon at the bottom are in a campaign (on sale).

Substitute matches have a striped background and exact matches have plain white backgrounds. This makes it easy to differentiate between exact and substitute matches.

Sniffie does some pre-calculated processing of Price Matrix in order to provide you with a fast-loading experience. This means that if you approve a match with Sniffie's matcher tool, it will appear in the Price Matrix after 15 minutes.

Most of the processing is done on-demand based on your filters.

From this article, you can learn more about ordering the rows and columns in the price matrix effectively to best sort your purposes.

For each product row, Sniffie calculates the following statistics:

Sniffie automatically calculates column statistics based on your selection. These include CPI, PPI, and MPI.

Press the menu button and select the preferred format from the list that opens. We offer CSV and XLSX export in a list or matrix format and even an option to download a PNG image of your price matrix view.

You could also fetch the pricing data via exporting the data from the product catalog.