Creating a Markdown campaign for perishable goods involves careful planning and execution to ensure optimal inventory turnover, minimize waste, and maximize profitability. Markdowns can help clear out perishable items before they expire, but they must be done strategically to avoid significant losses.
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Here's a step-by-step guide to creating a Markdown strategy for perishable goods using Markdown pricing:
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1. Select the products you want to have in your campaign and choose Markdown optimization
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2. Under date you can click that Best before from products?
If product has as additional property Best before date, this will use that one instead of the strategy's clearance date.
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3. After this, you can add actions and safequards for you campaign.